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Strategic Market Management (Strategic Market Managment) by David A. Aaker (2007-03-09)
David A. Aaker
Wiley / Buch



Strategic Market Management...
Wiley
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({STRATEGIC MARKET MANAGEMENT}) [{ By (author) David A. Aaker, By (author) Damien McLoughlin }] on [February, 2007]
David A. Aaker
John Wiley & Sons Ltd / Buch
The European edition of Strategic Market Management has been prepared with the objective of taking David Aaker's outstanding and well-established textbook and presenting it to a European audience....


({STRATEGIC MARKET MANAGEMENT}) [{ By...
John Wiley & Sons...
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Strategic Market Management: European Edition by David A. Aaker (2007-01-26)

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Strategic Market Management: European...

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